I happened upon this great (yet long 45min) presentation by Skinny Corp, the founders of Threadless. The presentation really breaks down the community aspect of the Web 2.0 period we are in. These guys, I think they are speaking at Stanford, lay out their thoughts on how to make money on the internet. Straightforward create something that is fun, listen to your community, reward your community etc.... For those that say this is a naive approach do some research on the revenues Threadless is making. Also checkout that these guys are self made no outside institutional investors.

I highly recommend this video if you have or are launching a web 2.0 company or trying to create a community around your company. I know I jotted down a couple ideas that apply to somethings I am doing.

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